LinkedIn for Salespeople: A 4-Part Plan for Generating More Referrals and Better Leads

Duration: 60 minutes

A recent survey revealed that 70% of Sales leaders don’t have much confidence in their teams’ ability to generate meaningful results from LinkedIn. They believe it has limited value, is rarely worth the time investment and doesn’t work because their people lack direction on exactly what to do -- and how to do it -- to get results. This webinar will give them the road-map they need to generate more referrals and warmer leads through LinkedIn - without investing more time than they should. (more details below)


WHY ATTEND

For years Sales professionals have been hearing, “You have to use LinkedIn. It’s an unbelievable resource for referrals and lead generation.”

For a few, this advice has proven to be invaluable. But for far too many others, Linkedin has not lived up the big promises. They research profiles, send invites to those who appear to be viable prospects and do what they can to build their network. Unfortunately, there’s little to show for the efforts. Why?

The answer: Many who struggle to make LinkedIn work don’t have a plan. They haven’t set clear expectations and don’t really know the best way to get started. If that sounds like you, or some members of your sales team, here’s some good news. This webinar will not only lay out a 4-part strategy for LinkedIn success, it will cover specific tactics and LinkedIn functions for putting that plan into action.

Join us for this informational session with social selling expert Brynne Tillman to learn how to put LinkedIn to work for YOU! After this session, you will never ask your customers for referrals the same way again!

    LEARNING OBJECTIVES

    In this workshop we will cover how to:

    Set up a buyer-centric profile
    • Use LinkedIn to transform your profile from a resume into a resource
    • Position yourself as a true subject matter expert
    • Correctly use your banner, headshot, summary, experience, skills and recommendations and contact information
    Build a strong network and promote high engagement
    • Send properly crafted welcome messages to new connections to start conversations
    • Connect with those viewing your profile
    • Make the most of existing connections
    • Leverage Notifications to keep in touch and build relationships
    Gain access to stakeholders
    • Develop search strings to create lists of prospects and influencers
    • Ask for and receive warm introductions into a targeted audience
    • Connect in a way that gets your prospects excited to take your calls
    Become a respected thought leader
    • Leverage content to attract and engage the right people
    • Curate relevant 3rd party content and publish your own
    • Conduct and post interview blogs
    • Use LinkedIn native video to build credibility

                ABOUT THE SPEAKER

                Brynne Tillman, CEO of Social Sales Link, is a national LinkedIn speaker, Author and Trainer. She has unlocked the power of LinkedIn for Sales and Business Development Professionals. Over the last 5 years, Brynne has been teaching Leveraging LinkedIn for Business Development, has authored a comprehensive workbook and guide and is now is taking the class globally. She has enjoyed a successful career spanning over 3 decades as a sales professional, sales trainer and coach.

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                Event Package

                Event Value Pack

                Participation in the live webinar + Full MP4 Recording + Audio-only MP3 recording. For recordings, choose digital download or CD-ROM by mail.

                What You Get With Each Option close

                Live Recording

                Live Only

                Participation in the live upcoming webinar

                Recording

                Recording Only

                Full MP4 recording of webinar, including Q&A. Choose digital download or CD-ROM by mail.

                Live and Recording

                Live + Recording

                Participation in the live webinar + Full MP4 Recording. For recording, choose digital download or CD-ROM by mail.

                Event Package

                Event Value Pack

                Participation in the live webinar + Full MP4 Recording + Audio-only MP3 recording. For recordings, choose digital download or CD-ROM by mail.

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