From Top Seller to Sales Manager: How to Avoid the Mistakes That Lead to Failure

WHY ATTEND

Being a talented salesperson doesn’t automatically make someone a great sales leader. Star salespeople are highly skilled at “growing sales.” That doesn’t mean they have the skills to “grow salespeople,” which is what great sales managers know how to do. In fact, some things that make an amazing seller might actually hinder leadership ability.

Sales managers, like any leader, need critical management training and guidance to be successful.

In this webinar sales expert Chris Lytle explains what it takes to successfully transition from salesperson to sales manager. He’ll deliver a proven framework for coaching and developing a sales team. New sales managers and seasoned pros will leave this session knowing exactly how to set expectations, how to hold people accountable, and how to communicate effectively up and down the chain of command.

LEARNING OBJECTIVES

By attending this webinar, you’ll learn:

• How to motivate salespeople
• How to use metrics to drive behaviors that lead to higher sales
• How to conduct sales meetings that change behaviors and result in measurable performance improvement
• How to assess the strengths and weaknesses of sales team members – and how to coach reps to better results
• Why in recruiting it’s better to focus on traits rather than skill sets

ABOUT THE SPEAKER

Chris Lytle is a recognized expert in the sales development field. He’s the author of the best-seller “The Accidental Salesperson.” Chicago Tribune Media rated Chris’s book one of the Top 10 Career Books as soon as it hit the shelves. “The Accidental Sales Manager” was released in May of 2011. His lively, interactive keynote speeches and seminar presentations cover all facets of the sales process, including framing the issues for your prospect, selling the concept before the product, controlling the focus of the meeting and more. His mantra is “ People buy the way you sell, before they buy what you sell.”